SHINRAI – A partnership built on trust

As an award winning manufacturer of printers and multifunctional devices, OKI has long held the belief that business success is born from working closely with our partners to develop outstanding industry solutions and services that answer the needs of our customers. Over many years we have worked with our channel partners to deliver superior products, expertise and support, leading to both sales and revenue growth.


OKI is known as the B2B print specialist who does not sell direct to the end customer. We value our partners and the relationship we have with them. Our success is dependent on your success and that’s why we have established the Shinrai Partner Programme. As a Japanese organisation, we have adopted the term ‘Shinrai’ which means trust and loyalty and embodies the way OKI works with partners. The Shinrai Partner Programme is focused on driving success through a partnership based on mutual trust and loyalty.


The Shinrai Partner Programme has a number of different categories of partnership. You will be assigned a membership type depending on your business model and your level of integration and commitment to OKI.


Shinrai Partners benefit from varying levels of support and rewards as outlined in the table below. In addition to these, partners can also qualify as an OKI “Specialist” for Graphic Arts, Solutions, Service Support or Smart Managed Document Solutions.

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